ORION
Data & Analytics

The intelligence
layer for the
NIL economy.

AthleteScore™ is the only athlete commercial value metric built on real fan investment data — not followers, not guesses. Updated every 6 hours. Licensed to brands, sportsbooks, and media companies.

247
Athletes scored
6h
Refresh cycle
0–100
Score range
LIVE
Updated 2 hours ago
🔒
Proprietary algorithm. The scoring methodology is confidential. We publish the score — not the formula.
Live leaderboard

AthleteScore™
top performers.

#
Athlete
Score
Δ
Stake
Holders
01
Marcus Johnson
QB · Football
84
Elite
↑+6
$18.40
820
02
Andre Payton
WR · Football
82
Elite
↑+11
$22.10
960
03
Knute Wood
PG · Basketball
79
Strong
↓−2
$11.60
420
04
Leah Davis
PG · Basketball
79
Strong
↑+4
$12.80
560
05
Tyrese Reed
RB · Football
78
Strong
↑+8
$9.20
640
242 more athletes locked · License the full feed
Who licenses AthleteScore™
📺
Sports Media
ESPN, Bleacher Report, The Athletic
🎰
Sportsbooks
DraftKings, FanDuel — prop bet signals
🏷️
Brands & Agencies
Nike, Gatorade — find rising athletes early
🤝
Agents & Collectives
NIL advisors — market intelligence & deal flow
Annual plans
Scout
$5,000/yr
Top 50 AthleteScore™ feed · Weekly updates · Basic demographics · CSV export
MOST POPULAR
Pro
$15,000/yr
Full 247 athlete feed · 6-hour refresh · Fan demographics · Audience overlap · REST API · Historical data from day 1
Enterprise
$50,000/yr
Everything in Pro · Webhook push · White-label reports · Custom scoring weights · Dedicated data analyst · SLA guaranteed
License the full feed

247 athletes.
Full API.
Day 1 data.

✓All 247 athletes, updated every 6 hours
✓Historical data from day 1
✓REST API + webhook push
✓Custom pricing by use case
Direct enquiries
data@orion.sport

Request API access.

We reply within 24 hours with pricing for your use case.